Red purple is a vibrant blend of red and violet, exuding a bold and passionate mood. It's between red and blue on the color wheel. This striking hue can range from wine to raspberry. Use it in designs to add energy and creativity, perfect for making elements pop.

Red purple is defined by the following color codes and values to ensure consistency across various digital platforms and devices.
- Hex Code: #E40078
- RGB value: 89.4% red, 0.0% green, 47.1% blue
Accessibility considerations play a crucial role in UX and UI design color choices. Figma offers plugins in the Community to make sure your designs meet Web Content Accessibility Guidelines
For variations within the same spectrum as red purple, consider:
- Burgundy (#660033): Burgundy shares a deep, rich tone with Red Purple, combining the elegance of dark red with subtle purple hues, creating a sophisticated blend.
- Maroon (#550000): Maroon mirrors the boldness of Red Purple by mixing deep red with hints of purple, resulting in a warm and inviting shade.
- Plum (#8e4585): Plum closely relates to Red Purple through its balance of red and blue tones, offering a lush and velvety appearance that retains the color’s richness.
- Wine (#722F37): Wine echoes the depth of Red Purple by blending rich reds with a slight purple influence, evoking a robust and mature character.
To complement Red Purple, consider pairing it with:
- Mint Green (#ADEBB3): Mint Green introduces a refreshing contrast to Red Purple, providing a soothing balance that highlights both colors’ rich depths.
- Lemon (#FFF700): Lemon's bright and energetic tone offsets Red Purple’s depth with a lively pop, creating a vibrant and harmonious palette.
- Soft Gold (#D4AF37): The subtle shine of Soft Gold adds a touch of elegance to Red Purple, drawing out a warm, regal feel suitable for classic designs.
- Cerulean (#007BA7): Cerulean offers a cool, serene contrast that complements Red Purple’s warmth, establishing a balanced and dynamic aesthetic.
- Lilac (#A47DAB): Lilac provides a gentle monochromatic harmony when paired with Red Purple, enhancing its richness without overpowering it.
While red purple is a striking hue, it may clash with:
- Chartreuse (#CCFF00): This vibrant yellow-green creates a sharp contrast, overpowering red purple's deep and rich tones.
- Bright Yellow (#FFED29): Its intense brightness can visually overwhelm red purple, leading to a chaotic and disharmonious look.
- Neon Green (#2CFF05): The high saturation of neon green can clash with red purple, creating an overly vivid and jarring combination.
- Electric Blue (#00F0FF): Known for its striking vibrancy, electric blue competes with red purple, leading to a discordant visual pairing.
- Mint Green (#ADEBB3): This soft and cool shade can appear too subdued next to the boldness of red purple, causing a mismatch in tone and energy.
Color variations
Shades
Tints
Tones
Hues
Color harmonies
Complementary
Split
Monochromatic
Analogous
Triadic
Square
Custom palettes
Vibrant Amethyst
Zesty Charm
Crimson Quirk
Contrast checker
Contrast 4.6
- Large Text
#E40078
- Normal Text
How you design, align, and build matters. Do it together with Figma.
| Category | ||
|---|---|---|
Pass | Fail | |
Pass | Pass | |
Pass | Pass |
Contrast 4.57
- Large Text
#E40078
- Normal Text
How you design, align, and build matters. Do it together with Figma.
| Category | ||
|---|---|---|
Pass | Fail | |
Pass | Pass | |
Pass | Pass |
Color simulations
Protanopia
Deuteranopia
Tritanopia
Achromatopsia
The hexadecimal color #E40078, known as Red purple, has RGB values of R:228, G:0, B:120 and CMYK values of C:0, M:100, Y:47, K:11.
| VALUE | CSS | |
|---|---|---|
| HEX | #E40078 | #E40078 |
| RGB DECIMAL | 228, 0, 120 | RGB(228,0,120) |
| RGB PERCENTAGE | 89.4, 0.0, 47.1 | RGB(89.4%,0.0%,47.1%) |
| CMYK | 0, 100, 47, 11 | |
| HSL | HSL(328.4, 100.0%, 44.7%) | HSL(328.4, 100.0%, 44.7%) |
| HSV (OR HSB) | 328.4°, 100.0, 89.4 | |
| WEB SAFE | #2040102 | #2040102 |
| BINARY | 11100100, 00000000, 01111000 | |
| iOS - SwiftUI | Color(red: 0.894, green: 0.000, blue: 0.471) | |
| iOS - UIKit | UIColor(red: 0.894, green: 0.000, blue: 0.471, alpha: 1) | |
| Android - Compose | Color(0xFFE40078) |


